How did you pick paid ads peers?

From the locked primary Marketing set, keep repos whose names contain ad / ads / advertising / paid / arcads. That is a name heuristic — not a Skill Leaderboard secondary category, and not a quality score.

Why is Aaron Marketing Skills in this matrix?

AMS is the full-stack row: 7 disciplines (including Paid ads), eight auditor gates, one contract. Lane specialists sit beside it for a fair compare — not a “#1 paid ads” claim.

Is this the same as /skills/ad?

No. /skills/ad is the owned 16-skill ROAS catalog. This page is a peer matrix against other Marketing-category repos. Use both: catalog for what AMS ships; matrix for who else is in the snapshot.

Skills/Paid ads/Peer matrix

Paid ads skill matrix

Horizontal compare of Marketing-category repos whose names indicate a paid ads lane, plus Aaron Marketing Skills as the full-stack row (pos 6 / #109). Fair compare: we do not invent peer scores.

Discipline catalog (what AMS ships) stays at /skills/ad. This hub is the peer matrix only.

Demand: Semrush US “paid ads” volume 1900 / KD 57 · research date 2026-09-08 · not a ranking guarantee.

Bundle v20.1.0 · page reviewed 2026-09-08· snapshot 2026-09-02· Editorial policy

Install skillsnpx skills add …Hire AI Staff

More install paths (Claude marketplace, Portable Lite, SkillHub…)

TL;DR

5 rows: 4 name-inferred paid ads peers + AMS full-stack.
Lane label is inferred from the repo name — not a scored “paid ads quality” rating.
AMS Paid ads onlyness: 16 skills, ROAS RQS gate, one contract. Tier-1 from own-account manual export. Peer SKILL.md files are not quoted or scored here.

Fair-compare matrix

Pos	Global	Repo	Lane note	Leaves
4	#48	AgriciDaniel/claude-ads	Paid ads lane inferred from repo name only	Compare·Review
6AMS	#109	aaron-he-zhu/aaron-marketing-skills	Full-stack — 7 disciplines + 8 gates + one contract (AMS onlyness)	Skills·ROAS·Docs
10	#161	krusemediallc/arcads-claude-code	Paid ads lane inferred from repo name only	Compare
18	#290	realkimbarrett/advertising-skills	Paid ads lane inferred from repo name only	—
29	#430	mathiaschu/meta-ads-analyzer	Paid ads lane inferred from repo name only	—

Snapshot 2026-09-02 · ranks + names + links + name-heuristic lane notes. No invented scores.

What AMS Paid ads actually ships

Owned catalog, not a peer teardown: research → orchestrate → activate → scale, gated byad-account-auditor (ROAS). Entrypoint /aaron-marketing:ad. That onlyness is independent of whether AMS ranks above or below a paid ads-named peer.

Full verified set (2026-09-02): Marketing peer index. Other lane matrices: SEO/GEO· Email · Influencer · Launch · Narrative · Social

Semrush US “paid ads” volume 1900 / KD 57 · research date 2026-09-08 · not a ranking guarantee.

FAQ

How did you pick paid ads peers?: From the locked primary Marketing set, keep repos whose names contain ad / ads / advertising / paid / arcads. That is a name heuristic — not a Skill Leaderboard secondary category, and not a quality score.
Why is Aaron Marketing Skills in this matrix?: AMS is the full-stack row: 7 disciplines (including Paid ads), eight auditor gates, one contract. Lane specialists sit beside it for a fair compare — not a “#1 paid ads” claim.
Is this the same as /skills/ad?: No. /skills/ad is the owned 16-skill ROAS catalog. This page is a peer matrix against other Marketing-category repos. Use both: catalog for what AMS ships; matrix for who else is in the snapshot.

These skills assist brand-narrative, SEO/GEO, influencer-marketing, paid-ads, email-marketing, product-launch, and organic-social workflows but do not guarantee rankings, AI citations, traffic, engagement, conversions, ROAS, deliverability, or business outcomes. Compliance checks are guidance, not legal advice.

Operator digest

Paid ads / ROAS operator notes

ROAS gate notes and peer-matrix refreshes — not an outcome guarantee list.