Explore
channel-portfolio-plannervoice-dossier-builderplatform-norm-profilerparticipation-warmup-planner
Skills / Social
Organic social (ECHO). Asset-gate or program-maturity profile per run — never combined. Ships no posting, engagement, or DM automation.
Lifecycle: explore → craft → host → observe · Gate: social-quality-auditor · Entrypoint: /aaron-marketing:social
Framework gate: ECHO
Bundle v20.1.0 · page reviewed · Editorial policy
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explore → craft → host → observesocial-quality-auditor (ECHO) → SHIP / FIX / BLOCK/aaron-marketing:socialchannel-portfolio-plannervoice-dossier-builderplatform-norm-profilerparticipation-warmup-plannersocial-calendar-buildersocial-creative-buildershort-video-scripteradvocacy-program-designersocial-quality-auditorengagement-inbox-managersocial-selling-plannercrisis-response-plannersocial-pulse-monitorshare-of-voice-trackerdark-social-attributorsocial-measurement-loop| Skill | What it does |
|---|---|
channel-portfolio-planner | Pick platform mix and per-channel role/cadence (records to channel registry). |
voice-dossier-builder | Brand voice, tone, persona, do/don't lexicon. |
platform-norm-profiler | Per-platform norms, formats, ranking signals, red lines. |
participation-warmup-planner | Non-promotional community warm-up before selling. |
social-calendar-builder | Editorial calendar balanced to real capacity. |
social-creative-builder | Platform-native posts — hook/body/CTA, claims-ledger-aware. |
short-video-scripter | Short-form scripts — hook, beats, on-screen text, retention. |
advocacy-program-designer | Employee/community advocacy — opt-in, disclosure, asset kit. |
social-quality-auditor | ECHO gate: one declared unit/profile; E1/C1/C2/H1/H2/O1; SHIP/FIX/BLOCK. |
engagement-inbox-manager | Reply/comment/DM triage — no manufactured engagement. |
social-selling-planner | Founder/team social-selling — relationship-first, no automated DMs. |
crisis-response-planner | Crisis tiers, holding statements, escalation, pause triggers. |
social-pulse-monitor | Mentions/sentiment/topic pulse from keyless sources. |
share-of-voice-tracker | SoV vs named competitors over a period-stable denominator. |
dark-social-attributor | UTM discipline, self-reported attribution, referral parsing. |
social-measurement-loop | Read one shipped change → Promote / Keep-testing / Rollback. |
Source: README skill catalog / SKILL.md purpose lines · repo
These skills assist brand-narrative, SEO/GEO, influencer-marketing, paid-ads, email-marketing, product-launch, and organic-social workflows but do not guarantee rankings, AI citations, traffic, engagement, conversions, ROAS, deliverability, or business outcomes. Compliance checks are guidance, not legal advice.
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Newsletter + notes tied to the Social discipline (ECHO). Future PSEO leaves can reuse this component with pageTopic set.